“A new paradigm needs to be developed to understand the mechanisms which nutrients in food utilize to alter human health. Food companies will need new technologies for large data set analysis and food processing conditions.”
James Kaput PhD, Director USDA Personalized Nutrition and Medicine
HerbalScience Technology Platform – It’s BRILLIANTTM
The breakthrough technology platform that broke mother nature’s code and unlocked her enormous essential nutrient treasure chest.
So, can broccoli cure cancer? Unfortunately, it can’t, but a compound developed by HerbalScience containing previously undiscovered nutrients has demonstrated the potential to effectively treat solid tumor cancers by targeting and effectively changing the faulty signaling of the enzymes that control cell division. The answer to the broccoli question and the answers to the many other questions asked by medical scientists, physicians and consumers over the centuries about the specific health benefits delivered by consuming a food or spice required the invention and development of a platform of powerful new technologies.
In an intensive and very focused 12 year discovery effort, science teams assembled by HerbalScience did what seemed impossible to accomplish, they one by one created, developed and assembled the diverse chemical, physical, biological and bioinformatic technologies required to create the disruptive, to the entire food related industry, technology platform, BRILLIANT™, a platform that quickly identifies the previously undiscovered nutrients in foods and spices that are essential to the prevention and/or treatment of many important disease conditions. In addition to accomplishing this disruptive breakthrough, HerbalScience gained a deep understanding of food and spice botanical chemistry and physiology. BRILLIANT™ has discovered, identified and developed a proprietary library of over 2,000 new food and spice nutrients proven by HerbalScience to be essential for enhancing human physical performance and proven to be effective and safe for the prevention and/or treatment of infectious, aging and life-style related disease conditions. This some times successful and sometimes not successful undertaking included the discovery of over 350 different food and spice botanicals and the development of over 1,000 chemical profile repeatable compounds that deliver the pharmaceutical required dose reliable biological activity which enabled the preclinical and clinical confirmation required for efficacy. Each compound is rich in the newly discovered essential nutrients required for enhancing specific human performance endpoints and, like the previously discovered 42 essential nutrients, the prevention or treatment of a targeted disease condition. As new food botanicals go through the BRILLIANT™ discovery process, the bioactive nutrient library continues to grow. Clinical studies verify the safety and effectiveness of the proprietary BRILLIANT™ developed chemically complex food and spice compounds.
The growing list of newly discovered essential nutrients contain groups of small molecule nutrients that, like most of the previously discovered 42 essential nutrients work together, synergistically and inexpensively, to deliver their often superior to existing treatments health benefits. BRILLIANT™ is a disruptive technology that enables food based compounds to be included in the formulation of processed foods, supplements, medicinal foods and pharmaceuticals to deliver the nutrients required to enhance the health, performance and quality of life of the global populations. This disruptive technology will reinvent the huge consumer product industries that operate in the food, supplement, medicinal food and pharmaceutical sectors just as global populations have witnessed recent disruptive technology developments reinventing other major global consumer industries. This reinvention is timely and arrives at a time of great need. Inexpensive new side effects free disease prevention treatments are the needed solutions for the problems of rising health care needs and costs. BRILLIANT™ provided food quality and safety enhancement enables the reduction of global medical costs and the enhancement of the quality of life for billions of people around the globe. BRILLIANT™ allows medical and nutritional scientists to transform selected foods and spices into powerful next-generation foods, medicines and pharmaceuticals. A new paradigm in the understanding, access, utilization and delivery of Nature’s enormous essential nutrient chemical treasure chest.
“Our Food Should Be Our Medicine and Our Medicine Should Be Our Food”
Hippocrates, the First Physician
While medical science has long known that food is the most important factor involved in human health, it unfortunately knew little about why or — how food works to deliver its health benefits. Unlocking the secrets evolved over millennia by these botanical members of Nature’s advanced medicinal community was thought to be an impossible task—just as smart phones, driverless automobiles, space travel and the mapping of the human genome were once thought to be impossible. As history has proven, time and the right advances invariably lead to new life enhancing technologies. Foods and spices contain thousands of distinctly different single molecule chemicals whose quantities are in a continuous but controlled fluctuation. This natural phenomena made it impossible to be able to, from harvest to harvest, obtain a consistent chemical profile—a condition needed to deliver a reliable, equally consistent desired biological effect. When a food or spice is consumed most of its chemicals are utilized for energy, but modern science has discovered some of its nutrients are essential for human health. Food’s small molecule nutrients work like man made small molecule pharmaceutical chemicals are designed to work in the human body to deliver their medicinal benefits with the major added advantage of accomplishing this task more effectively and safely. Until the development of BRILLIANT™, medical and food scientists were not able to identify the suites of small molecule nutrients in foods that were responsible for bioactivity against a disease condition target or the human body mechanisms these bioactive nutrient chemicals utilize to deliver their health benefits. This inability to see or identify these natural nutrient-chemicals resulted in their almost always being removed by food processing methods.